The Five Product Marketing Books that Never Get Old

Product Marking is a mess of a job. A lovely mess, but still a mess. With the job description being somewhere in between a product developer and a full-stack marketer, boiling down to filling in a hodge-podge of different functions and having to grow skills on a daily basis.

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Author's profile picture Filip Komnenovic on Product

Five Evergreen Product Marketing Tools

As a product marketer one is heavy on both marketing and product tasks, so the toolset of a product marketing person must reflect one self and the team building the product.

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Author's profile picture Filip Komnenovic on Product

Rant About Growthacking

My rant on how the term growth hacking gets on my nerves

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Author's profile picture Filip Komnenovic on Marketing

Meet Sifu – Going Beyond a Simple DSL

Recently I left the beloved Semaphore and my team back at Rendered text, hence there is a new product in my life. Meet Sifu!

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Author's profile picture Filip Komnenovic on Work

Moving On From Semaphore

Soon I’m to begin a new chapter in my professional life as a part of the dryTools team. It’s a bit sad to leave such a great team behind and it’s going to be hard not seeing all of those familiar faces. Sad time over. Woot, dryTools here I come!

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Author's profile picture Filip Komnenovic on Work

Calculating Marketing Profits and Losses

Learn how to make a simple profits and losses overview spreadsheet and never get lost in the data and $ again.

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Author's profile picture Filip Komnenovic on Marketing

On Product Marketing

Personal opinion warning!!! This post is mostly about my views on what is a job of a product marketer in a startup.

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Author's profile picture Filip Komnenovic on Marketing

Principle of Ikigai

Mastering the concept of Ikigai 生き甲斐

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Author's profile picture Filip Komnenovic on Life

Marketing Channel Analysis

Learn how to make a simple spreadsheet tool for marketing channels analysis.

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Author's profile picture Filip Komnenovic on Marketing

Kendo and Marketing

Personal opinion warning!!! This post is mostly about my views on Kendo and how it helps through everyday life.

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Author's profile picture Filip Komnenovic on Kendo

Welcome To My Blog

No interesting content here. Yet!

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Author's profile picture Filip Komnenovic on Bloging